Apple in Top 3 Brands in Vehicle Owners' Survey, Without an Actual Car

Apple is said to be working on a self-driving car, and several news reports have previously tipped the company to be developing technology towards that goal. While the Cupertino company is probably several years away from launching an autonomous vehicle — it is yet to officially announce plans for such a product, a recent survey shows that a sizable number of users in the US are already keen to purchase a vehicle from the manufacturer of the iPhone, iPad, Macs, Apple Watch, and other consumer electronics.

According to a recent survey of new vehicle owners in the US, Apple was the third highest brand considered by customers when asked how they feel about the quality of over forty-five automotive brands. Strategic Vision's new vehicle experience study (NVES) polled over 2 lakh vehicle owners and tracked variables such as smartphone brand use and EV development measures.

The NVES survey revealed that Apple, which does not even have a car to sell to customers, was in third place with 26 percent of customers stating they would 'definitely consider' a vehicle from the Cupertino firm in the future. In fact, Apple beat established brands Ford (21 percent) and Tesla (20 percent) in the survey. Apple was placed after Toyota (38 percent) and Honda (32 percent), which were in first and second place, respectively.

While Apple was in third place in terms of user consideration for a vehicle, the company beat the other brands handily when respondents were asked about their impression of the quality of the brand, with 24 percent ticking the box "I love it", according to the survey.

However, unlike other brands, the survey found that 34 percent of new vehicle buyers polled said that they “Don't know enough about” what an Apple vehicle might be like, with no word from the company on plans for an autonomous electric vehicle to date.

Bloomberg previously reported that Apple had hired Luigi Taraborrelli, a 20-year veteran of Italian carmaker Lamborghini, indicating that the company could be working on a vehicle. Taraborrelli was brought on as one of the most senior managers on Apple's EV team and is expected to give the company's efforts a boost after years of delays and upheaval, according to the report.

Adblock test (Why?)

from NDTV News- Special https://ift.tt/GrMVxkp https://ift.tt/WOREByI
via IFTTT

US Defense Chief Austin To Make 'Full Recovery' From Cancer: Doctors

Austin, a 70-year-old career soldier, initially underwent minor surgery to treat cancer on December 22. Washington: US Defense Secretary Lloyd Austin is likely to make a "full recovery" from prostate cancer and his prognosis is "excellent," two doctors said after he was seen at Walter Reed hospital for a follow-up appointment. Austin controversially kept US President Joe Biden in the dark about the cancer diagnosis for weeks, and did not inform either the commander-in-chief or Congress until days after he was hospitalized on January 1 for complications from his treatment. "Secretary Austin was seen today at Walter Reed National Military Medical Center for a scheduled post-prostatectomy surveillance appointment," the doctors said in a statement released by the Pentagon. "He continues to recover well and is expected to make a full recovery. Secretary Austin's prostate cancer was treated early and effectively, and his prognosis is excellent,...

Republic Day Updates: Macron Chief Guest As Delhi Hosts Parade Amid Dense Fog

Adblock test (Why?) from NDTV News- Special https://ift.tt/yqj8XDV https://ift.tt/zHpGab4 via IFTTT

North Korea Says It Tested New Strategic Cruise Missile

North Korea test-fired a new generation of strategic cruise missile on Wednesday. (Representational) Seoul: North Korea fired several cruise missiles towards the Yellow Sea on Wednesday, Seoul's military said, the latest in a series of tension-raising moves by the nuclear-armed state. Hours later, North Korea appeared to confirm the firing, saying it had carried out its first test of a new generation of strategic cruise missiles it is developing, the Pulhwasal-3-31. Pyongyang has accelerated weapons testing in the new year, including tests of what it called an "underwater nuclear weapon system" and a solid-fuelled hypersonic ballistic missile. "Our military detected several cruise missiles launched by North Korea towards the Yellow Sea at around 7:00 am today," the South Korean Joint Chiefs of Staff said in a statement. Unlike their ballistic counterparts, the testing of cruise missiles is not banned under current UN sanctions against Pyongyang. Cruise...

டெக் மந்த்ரா

Search This Blog